Monday, March 23, 2009

top 5 observation wk 4

Visiting the Census Bureau Home page and looking up NAICS, what is it?

NAICS is the North American Industrial Classification System. This replaced the old SIC or standard industrial classification. The new system is in conjunction with NAFTA (North American Free Trade Association). The new system keeps tabs on what business is doing. That is what direction goods and services are going, forecasts, trends and employment that can be useful to marketers.

What else about this above site?


You can enter the business type code in the site and by clicking on business and enter the code. A ton of information on the type of business appears. Such as geography of the applicable business's, statistics, employment, ect. Beyond these codes, the Census site has information on small businesses, information on annual capital expenditure surveys. There is a link for information on research and development, which can focus on trends and upcoming changes in the market.